WELLIE WANGERS

PROJECT BRIEF

  • Create a website to promote our wellie wanging challenge day out at Brighton race course
  • The site should be light-hearted and appeal to families
  • Provide a fun logo to go with the brand.

Technology used

  • WordPress
  • Adobe Photoshop
  • Adobe Illustrator

For such a wacky activity I decided to use an equally wacky Font for the design. The colour scheme was based primarily on the typical green wellington boot with a splash of orange to denote a fun call to action. The base colour for the site was white so as not to detract from the vividly coloured graphical illustrations.

Illustrations and assets for the site were created in Illustrator using some photos of my own boots as a reference point.

These are some of the official merchandise products for the event.